Projektbeskrivning

CLIENT: SONY Retail

CONCEPTS & CREATIVE DIRECTION FOR GLOBAL RETAIL

We have had the assignment of supporting Sony Mobile global retail team with creative concepts and direction. Some of the communication assets has been created to support the learningprocess of sales staff around the world with knowledge and information about new products and features. And the biggest part of the work has been to produced to face the endconsumer as in the preinstalld info-application in all retail units in all stores around the world.

WHAT WE DID

  • Visual concept for global retail info-application

  • Layout concept for global leaflet assets

  • Visual communication concepts for retail assets to highlight and explain new features and innovations

  • Being a part of supervising and supporting the agency production of global retail assets

CLIENT: SONY Retail

CONCEPTS & CREATIVE DIRECTION FOR GLOBAL RETAIL

We have had the assignment of supporting Sony Mobile global retail team with creative concepts and direction. Some of the communication assets has been created to support the learningprocess of sales staff around the world with knowledge and information about new products and features. And the biggest part of the work has been to produced to face the endconsumer as in the preinstalld info-application in all retail units in all stores around the world.

WHAT WE DID

  • Visual concept for global retail info-application

  • Layout concept for global leaflet assets

  • Visual communication concepts for retail assets to highlight and explain new features and innovations

  • Being a part of supervising and supporting the agency production of global retail assets